Charles Schwab, President of Bethlehem Steel, and the same name you know today as one of the leading investment houses, paid Ivy Lee $25,000 for this time management techniques benefits over 100 years ago. If it was worth so much to Schwab, don’t you think its worth learning too?
I’m going to share this time management technique with you the same way I learned it….through a story.
Around 100 years ago, Charles Schwab, president of Bethlehem Steel, wanted to increase his own efficiency, and of the management team at the steel company. Ivy Lee, a well-known efficiency expert of the time, approached Mr. Schwab, and made a proposition Charles Schwab could not refuse:
Ivy Lee: “I can increase your people’s efficiency – and your sales – if you will allow me to spend fifteen minutes with each of your executives.”
Charles Schwab: “How much will it cost me?”
Ivy Lee: “Nothing, unless it works. After three months, you can send me a check for whatever you feel it’s worth to you.”
Charles Schwab: “It’s a deal.”
The following day, Ivy Lee met with Charles Schwab’s management executives, spending only ten minutes with each in order to tell them: