Jimmy Iovine on Today’s Music Biz.
“The real goal is to move pop culture” -Jimmy Iovine
James Iovine, better known as Jimmy Iovine (born March 11, 1953), is a music producer, entrepreneur and chairman of Interscope-Geffen-A&M. (Interview follows)
He began his career in the mid-1970s as an engineer for John Lennon and Bruce Springsteen and then went on to produce albums for U2, Tom Petty & The Heartbreakers, Stevie Nicks, Dire Straits and Patti Smith. Iovine co-founded Interscope Records in 1990. It went on to become Interscope Geffen A&M following Universal’s acquisition of Polygram when Iovine was named co-chairman and in 2001 he became chairman.
Tupac and the whole Death Row were on Interscope, but you know him lately though for NoDoubt, PussyCat Dolls, N.E.R.D. (&Star Trak), Black Eye Peas, 50cent, etc
He is credited with having given Eminem’s demo tape to Dr. Dre who signed him to his Aftermath label. In 2002, Iovine co-produced the hit Eminem movie, 8 Mile and in 2004, he and Paul Rosenberg signed a first-look feature deal with Paramount Pictures and MTV Films for their Interscope/Shady/Aftermath banner. Iovine co-produced the first film under the deal, Get Rich or Die Tryin, starring 50 Cent. In January of 2008, Iovine, Dr. Dre and Monster Cable released “Beats by Dr. Dre” high-performance headphones. Iovine is also an executive producer with LeBron James and Maverick Carter of the documentary More Than A Game which will be out in the fall of 2009.
This interview is as remarkable to me for what he says as what he DOESNT say as well as what he gets COMPLETELY wrong… This interview was filmed a bit overa year ago, true, but this is the guy who found 50cent, and even SoljaBoy- how could u not see free music-as-advertising was the future? maybe i jus didnt understand, im going to watch it again…
-@HaZiQ (click here)